Targeted content is the key to unlocking customers'  wallet share; but, all too often, company leaders are perplexed when it comes time to execute a content strategy that provides a measurable ROI. That's where I come in... I'm Jasmine Glasheen, a leading retail and SaaS Content Strategist with a focus on generational buying habits.

The artificial intelligence revolution is no different than the e-commerce boom of the early aughts: Companies can adapt, or get bowled over by the tides of change. With over a decade of thought leadership for retail news sites, magazines, tech blogs, and fashion and lifestyle publications, I  create customized content strategies for retailers and retail-adjacent businesses. 

I'm here to help brands navigate the Wild West of SEO and AI-generated content. I'll take the guesswork out of your brand's content calendar, so your team can exceed their unique KPIs.